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Home > Web Design > In Detail Web Design In Detail          Click here for a FREE quote! The Beginning The first stage of creating a viable internet presence is developing a mission statement. ( If you are interested in a personal website, the following may not apply to to it. ) You must have an idea of what you want your internet presence to achieve. Only if you have a set of concrete goals can Szaro Consulting, or any design company, help make those goals a reality. From an idea a simple as increased awareness of your company and/or company products to a multi-tiered plan to sell and purchase goods over the internet, only you can decide what you wish to achieve. It may be that you are sure you want a site, but are unsure of what having a site can do for you. Here are some to consider that may help you begin the process. 1.) What are the primary goals of your website? A. Service Oriented Site: Are you trying to provide a service with your website, for example, allowing visitors to order equipment or promotional items [t-shirts, hats, books, videos, etc.] B. Resource Oriented Site: Are you trying to provide information about yourself or your company. Is your goal to prompt people to do something, i.e. contact members, join your organization, etc.? 2.) Is there information that must be updated frequently, or in a very time sensitive manner? Time sensitive information is a large factor in deciding the best way to manage your site. If it is crucial to get updates quickly, you may want to have in-house personnel make minor changes. Also, check with your designer to see how quickly they can make updates and at what rates. 3.) How extensive is the information that must be served in order to meet your goals? How much pure text on your site will effect site layout, navigation and the price of both maintenance and creation. Try to develop a clear idea of what is needed and what is not. 4.) What is your target audience? Is it important to make sure that every feature of your website can be used by every browser, over every kind of connection? Or, do you want to consider the trade off in compatibility versus advanced features? 5.) What kind of server do you want to use to serve your web site? Do you have or want your own physical server machine? Do you have or want an outsourcing agreement in place? 6.) How much of the information you wish to provide is in electronic format, and how much still needs to be generated, converted, gathered or edited? If in electronic format, which format? If it needs to be generated, who is responsible for creating the information? If it needs to be gathered, who is responsible for collecting the information? Who is responsible for editing? 7.) Do you intend to gather information from the website? What is the purpose of the information attained from the site? How do you want to gather this information? How do you want to receive the results? 8.) How do you plan to promote your website? Seeding search engines Newsletter Word of mouth Marketing and advertising (traditional) 9.) Factors that generally affect the expense of creating a site. The amount of information that must be generated, converted, gathered, and/or edited. The number of original graphics that must be created. The size of the website (the volume of information to be presented). The number of interactive features that the site requires (CGI, Java, etc). Any special programming (interacting with a database, etc). Secure transactions for credit card purchases The volume of traffic the site must be able to support. Concept Development Once you have an idea of what you wish to achieve, it is Szaro Consulting's job to begin to develop that concept into a theme and direction. Through close interaction with you or your representatives, Szaro Consulting tries to gain a clear understanding of your needs and goals. This initial consultation with the client is free. Even if a company decides not to go with Szaro Consulting, we pride ourselves in being able to help them develop a greater understanding of the Internet and their place within it. As this stage continues, Szaro Consulting gathers the information that you want to showcase. Together we develop a idea of how many pages you need, and how your information should flow and fit together. Information gathered and generated here includes: New graphics developed along the lines of existing marketing patterns Logos and existing company graphics Text content Marketing direction Navigational method Site flowchart Storyboards and Site Development For large projects, Szaro Consulting compiles a step-by-step storyboard so that the client is able to view the graphical and layout and design elements that Szaro Consulting has developed. When the client is satisfied that the we have gained an understanding of his goals, and captured the feel that is intended, Szaro Consulting begins construction and registration of the site. Construction During this stage, while actively constructing the site, Szaro Consulting is still available in case of changes, questions or just plain curiosity. Final Project Run At this stage, the client may view the website to add any last finishing touches. Click here for a FREE quote! © 1998 - 2008 Szaro Consulting Questions / Comments? 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